NEW YORK, Oct. 30, 2024 (GLOBE NEWSWIRE) — Are you ready to be transported into the quirky, spooky world of Beetlejuice? Airbnb has just unveiled their ghoulish “Beetlejuice Beetlejuice” icon experience, allowing fans to step into the eerie world of the Deetz family. Recently, Ali Killam, Channel Communications Lead at Airbnb, conducted a satellite media tour in conjunction with D S Simon Media to give a sneak peek into this one-of-a-kind Halloween adventure and what makes it the ultimate spooky season experience.
It’s showtime! More than 30 years after her first haunted soiree, Delia Deetz is hosting again – and she’s still the (after)life of the party.
Take in Delia’s extraordinary home during this otherworldly experience at the famed Deetz residence just as she left it – shrouded in a black mourning veil for her beloved husband and full of memories, her esteemed artwork, ghosts and a portal to The Afterlife.
“Now that my work is posthumously appreciating in value and recognition, it’s only fair that artistic souls be invited to my magnificent home,” said Delia. “So, come admire my life’s work and Create with a capital C in the first-ever art class from beyond the grave. Just watch out for that pesky trickster in the attic!”
About the experience
Delia cordially invites guests to her home to celebrate her unmatched artistic brilliance during ten three-hour bookings, taking place November 16 to 27 for up to six guests each. Here’s what you can expect:
- Upon your arrival, her (after)lifelong assistant will usher you inside. Feel free to wander and soak in the glory of Delia’s ingenuity and exquisite artwork. You never know what you’ll find.
- If you choose to go knocking around the attic, at least admire the Maitlands’ model of Winter River. Even Delia must admit it’s impressive (although a bit dreary).
- If you choose to say HIS name, don’t be surprised if some really strange things happen. You may even find yourself in The Afterlife. Follow the glowing green light into the Waiting Room with the rest of the recently deceased.
- Once you get through the Waiting Room, you’ll find yourself in a disorienting hallway. Peek through the keyholes, but don’t open any doors unless you want to be eaten by sandworms or wind up in that demon’s favorite haunt, Dante’s Inferno.
- After your otherworldly escapades, Delia has arranged an unforgettable art class where you’ll unleash your collective fears.
- Delia’s assistant will shoo you from the house before it gets too late. Due to some recent … “spiritual difficulties,” it’s best if you don’t stay overnight. Don’t worry, they’ve found a lovely Airbnb for you nearby.
How to request to book
Ghost hunters, art enthusiasts, and lifelong fans can request to booki and learn more about all Icons at airbnb.com/beetlejuice.
The booking request period opens on October 23 at 8:00 AM PT/ 11:00 AM ET and closes on November 4 at 11:59 PM PT for ten three-hour bookings, for up to six guests each. Those requesting must be 18+ to book and their accompanying guests must be 13+. All guests are responsible for their own travel to and from Hillsborough Township, New Jersey.
Guests who book Haunt the Beetlejuice House also receive a one-night stay at an Airbnb listing in neighboring Princeton, New Jersey at no additional cost. Guests are responsible for their own travel to and from Princeton, New Jersey.
And don’t miss Beetlejuice Beetlejuice, the long-awaited sequel to the award-winning Beetlejuice by creative visionary Tim Burton. See the Warner Bros. Pictures’ box office hit, Beetlejuice Beetlejuice, in theaters and available to own on Digital now.
About Ali Killam, Communications Lead at Airbnb
Ali Killam oversees Airbnb’s Icons category, a new category of extraordinary experiences hosted by the greatest names in music, film, television, art, sports, and more. Airbnb Icons let guests and fans step into worlds that one could only ever dream of. In addition to overseeing press strategy for Icons, Ali also manages Airbnb’s positive community engagement strategy and the Airbnb Newsroom, managing the community management approach across Airbnb’s communications channels, including X, TikTok and Instagram. As part of her role, Ali constantly keeps her finger on the pulse of the travel industry, researching data and consumer insights to uncover the hottest travel trends, up-and-coming destinations, and more. Prior to joining Airbnb, Ali was an award-winning multimedia journalist, with experience reporting for multiple broadcast stations across the Midwest.
About Airbnb
Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home and has since grown to 4 million Hosts who have welcomed more than 1 billion guest arrivals in almost every country across the globe. Every day, Hosts offer one-of-a-kind stays and unique Experiences that make it possible for guests to experience the world in a more authentic, connected way.
About D S Simon Media
The firm is well known as a leader in the satellite media tour industry and produces tours from its studio and multiple control rooms at its New York headquarters. Clients include top brands in healthcare, technology, travel, financial services, consumer goods, entertainment, retail and non-profits. Established in 1986 the firm has won more than 100 industry awards.
i Brought to you by Airbnb. There is no cost to submit a request. See full rules for terms, including age and geographic eligibility, and how data is used.
Dante Muccigrosso
Director of Media Integration & Client Reporting
E: dantem@dssimon.com
C: 973.524.0104
A video accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/13c23920-e323-4819-b603-955da9823a6f
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