Lynden, WA, Jan. 24, 2020 (GLOBE NEWSWIRE) — The Funnel Radio Channel, a live-streaming internet radio station, announced new programming for business-to-business listeners called The Practical CMO. The Practical CMO is one of 15 programs on the Funnel Radio Channel, which offers weekly live programming on Wednesdays and Thursdays, with podcast replays available anytime.Susan Finch, Vice President of Operations for Funnel Media Group and senior producer on the channel said, “Mark Coronna is a Partner and CMO with Chief Outsiders, an organization of 70-plus outsourced CMO consultants. These are the CMOs who lead other CMOs to successful outcomes. We look forward to new CMO thought-leadership programs on the Funnel Radio Channel, as Mark brings years of CMO experience to his listeners. The show host, Mark Coronna said, “I’m looking forward to bringing practical guidance around timely topics to the audience. I’ve realized as a Marketing and Sales executive how much of a need there is for strong guidance on topics like horizon growth, revenue pipeline management and conversion from a funnel model to a more efficient and effective pipeline, building compelling value propositions, and a host of other “Big M” marketing topics. That’s what we’ll be discussing with other industry experts.” Art Saxby, CEO of Chief Outsiders said, “We’re thrilled that Mark is hosting this important program. His extensive experience helping companies find new and sustainable ways to grow will bring tremendous value to his audience of business leaders.” About the Practical CMOThe live program can be heard on the fourth Thursday of each month at 12 noon PST time through this Listen Live link. Podcast replays are available here.The goal of The Practical CMO is to provide listeners with relevant, timely content on issues and opportunities related to marketing and sales performance. Tune in for up-to-date discussions on programs like account-based management, new hiring and retention practices, and programs to drive improved revenue performance. The program addresses techniques like ideal customer profiles and the power they bring to improve customer acquisition, effective digital programs, and ways to get the highest return from marketing and sales investments and programs. About the Host, Mark CoronnaMark Coronna is an Area Managing Partner & CMO for Chief Outsiders. Mark is a globally experienced executive with a track record of helping businesses diversify, grow, and adopt innovative, cost-effective, high-return marketing strategies. With his experience as a marketing, sales, and operations executive, Mark helps transform go-to-market programs. His passion is to help leadership teams accelerate revenues and profits. Coronna has authored over 35 articles and four eBooks on topics such as building compelling value propositions, account-based marketing, and improving lead generation and qualification using an Intelligent Sales Pipeline
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