Born from Love, Built for Innovation: PetSnowy Elevates Everyday Pet Care

• Combining Heartfelt Purpose with Intelligent Design to Shape the Future of Pet Living

IRVINE, Calif., May 19, 2025 (GLOBE NEWSWIRE) — In an industry driven by rapid innovation and emerging trends, one brand stands out by putting purpose before product. PetSnowy isn’t just another name in the smart pet care space — it’s a heartfelt response to the real needs of pets and their families. With a vision that blends emotional connection and forward-thinking design, PetSnowy is on a mission to reimagine how we live with and care for our animals.

The story of PetSnowy began with a personal connection — founder Edison named the brand after his first pet, a Maltese dog called Snow Ball, who had been his companion for over a decade. Wanting to honor that bond, he created a brand that would reflect the love, comfort, and loyalty shared between pets and their owners. Thus, PetSnowy was born — a name that carries both emotional warmth and the brand’s vision of purity and innovation.

While the smart pet industry continues to grow rapidly, PetSnowy was not born out of a trend, but from a genuine love for animals and a commitment to improving the everyday lives of pet owners. With this mission at its core, founder Edison set out to reimagine what pet products could be — blending thoughtful design with real-world functionality to create a better, more seamless experience for both pets and their families.

Through close observation of the hygiene hassles and convenience gaps still faced by modern pet owners, Edison identified a clear opportunity for innovation. This vision led to the creation of the company’s first flagship product, the SNOW+ Self-Cleaning Litter Box — a sleek, intelligently designed solution that transforms everyday frustrations into practical comforts through patented, science-driven technology.

More than just a stylish appliance, the SNOW+ Self-Cleaning Litter Box is purpose-built to tackle pet ownership’s most persistent challenges — from odor control to hands-free waste management. The following highlights showcase how each feature contributes to a cleaner, smarter, and more comfortable home for both pets and their humans.

Patented TiO₂ Deodorization: Science at the Core

At the forefront of the SNOW+ Self Cleaning Litter Box is PetSnowy’s exclusive TiO₂ (titanium dioxide) photocatalyst deodorization system, a patented, science-backed solution that tackles pet odors at the molecular level. This nanotechnology-powered semiconductor material harnesses the power of light to initiate an oxidation reaction that effectively eliminates 99.9% of sulfur-based odor compounds and neutralizes up to 92.9% of common airborne viruses.

Clean Air, Safe Home

Unlike traditional odor control methods that merely mask unpleasant smells, the TiO₂ photocatalyst targets the source of contamination, ensuring long-lasting freshness and a healthier environment. The system is 100% safe for both pets and humans, making it a trusted solution for odor control and air purification.

24/7 Hygiene, Effortlessly Maintained

Complementing this technology is a 24-hour built-in UV light, which activates instantly after each use to further sterilize the interior and support continuous hygiene. Together, the photocatalyst and UV light work in tandem to destroy harmful microbes and maintain a consistently clean, odor-free environment.

Luxury Meets Function: Signature Scent Experience

To elevate the sensory experience, PetSnowy has also partnered with Robertet, the iconic French fragrance house known for crafting scents for Chanel and Guerlain. The SNOW+ Self Cleaning Litter Box features robert odor neutralization technology, which eliminates the root of unpleasant smells while infusing the space with a fresh, luscious aroma — delivering a refined atmosphere that complements any living space.

Touch-Free Waste Disposal, Simplified Cleaning

Other standout innovations include the Self-Packing Waste Collection System, which automatically seals waste to eliminate direct contact and control odor during disposal. The fully modular design allows every visible component to be removed and washed individually, simplifying the cleaning process.

Looking Ahead: A Full Spectrum of Innovative Pet Care Solutions

PetSnowy’s commitment to revolutionizing pet care doesn’t stop with the SNOW+ Self-Cleaning Litter Box. The brand continues to expand its lineup of smart pet solutions designed to elevate the lives of pets and their owners. In addition to the SNOW+ Litter Box, PetSnowy offers a smart dryer box to help pet parents maintain their pets’ grooming needs with ease and efficiency, and an air purifier that ensures a cleaner, fresher home environment.

As PetSnowy grows, the brand remains dedicated to creating purpose-driven products that solve everyday challenges, blending advanced technology with thoughtful design. With a focus on continuous innovation, PetSnowy is proud to be shaping the future of pet care — one thoughtful solution at a time.

To learn more about PetSnowy, visit: https://petsnowy.com/ or follow PetSnowy on social media @petsnowy_official.

About PetSnowy

PetSnowy blends smart technology with thoughtful design to make pet care simpler, cleaner, and more enjoyable. Its product line—including a self-cleaning litter box, pet dryer box, and air purifier—is crafted with durable materials and sleek, modern aesthetics to meet the evolving needs of today’s pet owners.

More than just a pet tech brand, PetSnowy is a lifestyle companion—supporting cleaner homes, healthier pets, and happier moments shared between pets and their humans. Driven by a belief that innovation should serve both comfort and convenience, PetSnowy offers a smarter way to love and live with pets—every single day. Because at the heart of every PetSnowy product is a simple belief: caring for your pet should feel as good as it does right.

Contact Info
Email: [email protected]
Phone Number: 1(626) 236-6216

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/41f842ae-172c-4311-af5e-a1fe67644d14

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